Everywhere we go, the media and its ideals follow. No matter how much you believe you are immune to its influence, you are still being affected at a subconscious level. Advertisements have become something like an environment to us, in which it gradually skews our perception of beauty. It's unavoidable. It's standardized. It's as naturalto our society as fruits and vegetables. It changes with the seasons and eras, but it's always there as an outcome of consumerism.